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Only.Ag at Fórum E-Commerce Brasil 2026: being where e-commerce happens
From July 28 to 30, the Only.Ag team was at Fórum E-Commerce Brasil 2026, held at Distrito Anhembi in São Paulo. Now in its 17th edition, the event is consolidated as the largest e-commerce gathering in Latin America, bringing together the leading professionals, brands and operations of digital retail across three days of content, business and innovation.
For Only, attending the Fórum is a strategic decision. An agency that accelerates e-commerce operations needs to be physically present where the market meets, debates and defines the sector’s next steps. That is how we keep our vision current and our clients ahead.
Why does Fórum E-Commerce Brasil matter for online sellers?
Fórum E-Commerce Brasil is the annual meeting point of Brazil’s entire digital retail ecosystem. The previous edition gathered 42,000 visitors and moved R$ 2.3 billion in business, according to figures released by the organizers, and the 2026 edition occupied halls 1 to 4 of Distrito Anhembi with tracks dedicated to Marketplace, Management and Technology.
In practice, that means three days of direct contact with what matters most in the sector:
- First-hand trends, such as AI integration into the purchase journey and new consumer experience standards
- Technical panels on real operations: logistics, payments, operational efficiency and scale
- Qualified networking with decision-makers: founders, C-levels, managers and the market’s main platforms and solutions
For merchants and e-commerce operations, what is presented at the Fórum usually signals where the market is heading in the following months. For a performance agency, that knowledge becomes competitive advantage applied directly to client accounts.
Only was there: strategic presence, active listening and market vision
Our team walked the event with three clear goals.
1. Capture applicable insights
Every talk, panel and hallway conversation was filtered through one question: how does this improve our clients’ results? From the evolution of AI applied to conversion to new approaches in media, logistics and retention, the team brought back learnings that are already being incorporated into the strategies we run.
2. Expand partnerships
The Fórum concentrates the platforms, tools and solutions that make up a high-performance e-commerce ecosystem. Being present lets us discover technologies before most of the market, evaluate integrations and strengthen relationships with partners that expand what we can deliver.
3. Bring continuous improvement to clients
Event knowledge only has value when it becomes execution. Everything the team absorbed at Anhembi returns to Only’s operation as refined processes, new test hypotheses and strategic recommendations for each account. It is a constant cycle: the market evolves, Only follows closely and the client reaps the results.
What does being at the Fórum say about how Only works?
We believe e-commerce acceleration requires proximity to the real market. Reports and benchmarks matter, but nothing replaces hearing directly from those who run the country’s largest stores, understanding the sector’s common challenges and anticipating moves before they reach our clients’ competitors.
Being at Fórum E-Commerce Brasil 2026 reinforces a central commitment of Only.Ag: delivering results sustained by current knowledge, technology and strategic vision. Results and nothing else.
Want a partner that is where e-commerce happens?
If your operation seeks consistent growth, more media efficiency and a strategy built on what is most current in the market, Only.Ag can accelerate that path.
Talk to Only and see how we turn market insights into real performance for your e-commerce →
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